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Ernst Lieb, Mercedes-Benz USA — RedlineArchive
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Ernst Lieb, Mercedes-Benz USA

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Autoline producer Chip Drake recently had the opportunity to catch up with Mercedes-Benz President and CEO, Ernst Lieb at the launch of the companys new E-Class convertible. In this interview we learn how Mercedes is dealing with the ever-expanding presence of Audi in the luxury segment. We also discuss whether the companys high inventory level can be used as a competitive advantage against BMW. Plus, now that the alliance between Daimler, Renault and Nissan has been finalized, what benefits can the company expect from the relationship?

About Renault

Renault S.A., commonly referred to as Groupe Renault (UK: REN-oh, US: rə-NAWLT, rə-NOH; French: [ɡʁup ʁəno], also known as the Renault Group in English), is a French multinational corporation and automobile manufacturer established in 1899. The company currently produces a range of cars and vans. It has manufactured trucks, tractors, tanks, buses/coaches, aircraft and aircraft engines, as well as autorail vehicles. Headquartered in Boulogne-Billancourt, near Paris, the Renault group is made u...

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Added 2 Aug 2026



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