1919 COLE 870 TOURING CAR - EARLY V8 ENGINE PIONEER

Filmed in a museum with limited access to get close, lies this very rare example of a " teen " automobile. The Cole Motor Car Company was an early automobile maker based in Indianapolis, Indiana. Cole automobiles were built from 1908 until 1925. They were quality-built luxury cars. The make is a pioneer of the V-8 engine. Joseph J. Cole made his first attempt to build a car in 1903 at Rockford, Illinois. Together with his son, he owned a shop where they sold wheels, automobiles, motor bikes, and even lawn mowers, and also performed mechanical repairs. Together they worked on a 4-cylinder touring car that was planned to be sold as the Rockford. The project went nowhere, and instead they opened a Rambler automobile dealership. In 1904, Cole bought the Gates-Osborne Carriage Company and soon renamed it the Cole Carriage Company. There, he built his first automobile. It was a high-wheeled motor buggy with a two-cylinder engine. Legend goes that he forgot to fit brakes on this car and on his first trip, had to drive until the tank was empty. In June 1909, Cole Carriage Company was reorganized as the Cole Motor Car Company and developed a conventional small car, the Cole Model 30. Confusingly designated, it had a two-cylinder engine that only delivered 14 hp. It rode on a 90-inch wheelbase. The only body style was a runabout that he offered with 2, 2/4, or 4 seats at $725, $750, or $775, respectively. The Solid Tire Automobile was still available. About 100 cars were built. The Cole was an assembled car; that means that all important components such as engine, clutch, transmission, axles etc. were bought from outside sources. Manufacturers of such cars had a slightly lesser reputation than those who built all parts themselves. For Cole, this was not only the simpler way to build a car, but Joseph Cole thought that specialized suppliers could give more attention to their items. Thus, he preferred the term "standardized car" over the usual "assembled car". Big news came in mid-1915: Only one year after Cadillac had pioneered the V-8 engine, and about at the same time as the mighty Cunningham V-8 debuted, Cole brought out its own V-8 powered automobile - and would stay with it until the very end of the make, dropping its Fours and Sixes after 1916. This engine had a displacement of 346.3 cubic inch and delivered 39.2 hp. It was built by Northway, then a division of General Motors that also manufactured the V-8 for Cadillac. The 870 Aero-Eight was technically much the same in 1919 but there were now seven bodies to choose from at prices between $2,595 and $3,795 for the new town car and the "Tourcoupe". Some closed bodies got an octagonal rear quarter window as a "beauty" feature. That year, 6,225 Coles were built. Cole opened new, wider production facilities in 1922. However, sales went down rapidly, mainly because of a short but severe recession. By 1922, only 1,522 cars left the factory that year. In this situation and without any debts yet, J. J. Cole decided to liquidate his company rather than risking his fortune by going on. So, it is no wonder that the Model 890, now also called "Master" series, went little changed on the show room floors. Full-length running boards were back on all models. There were seven body styles, again sharply reduced to prices as low as $2,175 for open bodies, $2,750 for a coupe and $3,075 for other closed cars. A Cole was honored to pace that year's Indy 500 race. Before the curtain finally fell, there were five cars available for 1925. Balloon tires (34" × 7.3") were now standard equipment, and the cars got new two-piece rear bumpers, so-called "bumperettes". Although Joseph Cole began liquidating his firm early in 1925, 607 cars left the factory. He died suddenly of an infection on August 8, 1925, shortly before liquidation was finished. So the Cole automobile reached it's conclusion and now we have this survivor to cherish. Thanks for viewing.