2005 Mercury Montego Review - The Death Of Lazy Rebadging
North Naperville Autos: https://northnapervilleautos.com Submit Your Car: https://www.ZackPradel.com/submit Contact me! Email: PradelReviews@Gmail.com Instagram: @Shooting_Cars BFB Test Pass/Fail Spreadsheet: https://docs.google.com/spreadsheets/d/1q9-iZ7GiIpvtJT1U1o1IvA67GtMNOIcEuKctIlVfZWM/edit?usp=sharing DISCLAIMER! The thoughts, feelings, and opinions expressed in this video are the sole thoughts of Zack and no one else. The thoughts expressed in this video do not reflect the owner, dealership, or organization that owns the vehicle featured. The purpose of this video is to provide entertainment with the hope that you will take what you see and formulate your own opinions. DO NOT make a financial decision based off of this video. # # #
About Rebadging
In the automotive industry, rebadging (also known as badge engineering, an intentionally ironic misnomer in that little or no actual engineering takes place) is a form of market segmentation used by automobile manufacturers around the world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a manufacturer creates a distinct automobile by applying a new "badge" or trademark (brand, logo, or manufacturer's name/make/marque) to an exi...
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