Niva factory

About Lada

Lada (Russian: Лада [ˈladə] , marketed as LADA) is a brand of small cars manufactured by AvtoVAZ (originally VAZ), a state-owned company in Russia. From January 2021 until May 2022, Lada was integrated with then-sister brand Dacia into Renault's Lada-Dacia business unit. The first cars manufactured by AvtoVAZ were produced with technical assistance from Fiat and marketed under the Zhiguli designation. The Lada brand appeared in 1973, initially being overseas-focused before becoming AvtoVAZ's mai...