Joule launch has conditional buy-in from government
Selling the South African-made Joule electric vehicle (EV) presents as much a branding as an engineering challenge, says Optimal Energy CEO Kobus Meiring. It's not just an engineering project. The Cape Town-based company has designed and developed the Joule, a five-seater lithium-ion battery EV with a top speed of a 135 km/h, and a range of 300 km.
About SEAT
SEAT S.A. (English: ; Spanish: [ˈseat]; from Spanish Sociedad Española de Automóviles de Turismo, lit. 'Spanish Passenger Car Company') is a Spanish car manufacturer that sells its vehicles under the SEAT and Cupra brands. Founded on 9 May 1950, it was created as a joint venture between Spain's government-owned Instituto Nacional de Industria, which held a majority stake, Spanish private banks, and Fiat. After being listed as an independent automaker for 36 years, the Spanish government sold SEA...
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