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The History of Pickup Truck — RedlineArchive
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The History of Pickup Truck

Hino Briska
1950s2020Modificationyoutube


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MagSong Inc. created this video to present the history of pickup truck. A pickup truck or pickup is a light-duty truck having an enclosed cab and an open cargo area with low sides and tailgate. In 1913, the first pickup was developed by the Galion Allsteel Body Company, who installed hauling boxes on slightly modified Ford Model T chassis. The Dodge Brothers was the first automakers that introduced a 3/4-ton pickup with cab and body constructed entirely of wood in 1924. In 1925, Ford followed up with a Model T-based, steel-bodied, half-ton with an adjustable tailgate and heavy-duty rear springs. Billed as the “Ford Model T Runabout with Pickup Body”, it sold for US$281; 34,000 were built. In 2020, “Ford’s F-Series pickup remained America’s best-selling vehicle for the 39th straight year. It is also the industry’s top-selling truck for 44-consecutive years.” According to an article published by Michael Wayland on https://www.cnbc.com/. Brief History: 1931: Chevrolet produced its first factory-assembled pickup. 1932: Ford Australia produced the first Australian “ute” pickup. Second World War: The US government halted the production of privately owned pickup trucks. 1950s: Consumers began purchasing pickups for lifestyle rather than utilitarian. 1954 ~ 1973: Pickups with four-doors (crew cab) started to become popular. Popular Crew Cab: Toyota Stout, Nissan Datsun 220, International Harvester Travelette, Hino Briska, Dodge, Ford, General Motors. 1973: The US Corporate Average Fuel Economy (CAFE) policy was issued. CAFE sets higher fuel-economy requirements for cars than pickups; CAFE led to the replacement of the station wagon by the minivan and pickups; Pickups began to replace muscle cars as the performance vehicle of choice. 1978: The gas guzzler tax was applied. It collected tax on fuel-inefficient cars while exempting pickup trucks; This further distorted the market in favor of pickups. 1980s: The compact Mazda B-series, Isuzu Faster, and Mitsubishi Forte appeared. Subsequently, American manufacturers built their own compact pickups for the domestic market: the Ford Ranger, and the Chevrolet S-10. 21 Century: Pickups becomes the most popular vehicles in the United States. The TOP 3 best-selling vehicles in the United States in 2020 are all pickups: NO. 1: Ford F-Series; NO. 2: Chevrolet Silverado; NO. 3: Ram Pickup; Thank you for watching!

About Hino Briska

The Hino Briska was a small pickup truck built by Hino Motors, adapted from the Renault-based Hino Contessa sedan. It was introduced in 1961 and remained in production until 1968, when Toyota released the Toyota Hilux. In 1967, the Hino Briska was renamed the Toyota Briska, then the Hilux was introduced, based on the Briska. There was also a commercial delivery van, appropriately called the Hino Commerce.

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Added 15 Jun 2026

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