Renault Samsung Motors: In the heart of the Korean market // Au coeur du marché coréen

About Renault Samsung Motors

Renault Korea Co., Ltd. (Korean: 르노코리아) is a South Korean car manufacturer headquartered in Busan where its single assembly site is also located, with additional facilities at Seoul (administration), Giheung (research and development) and Daegu (vehicle testing). The company was first established as Samsung Motors in 1994 by the chaebol Samsung, with technical assistance from Nissan. It started selling cars in 1998, just before South Korea was hit by the East Asian financial crisis. In 2000, it ...