How PlayStation gaming could become part of car travel by late 2026

(6 Jan 2026) ++AUDIO QUALITY AS INCOMING++ ASSOCIATED PRESS Las Vegas, US - 5 January 2025 1. Wide of Sony Honda Mobility's CES booth as it plays a promotional video showcasing its AFEELA 1 car 2. Close of audience member's phone capturing the event 3. Wide of Sony Honda Mobility's CES booth as promotional video for AFEELA 1 ends and audience applauds as Izumi Kawanishi, President and COO of Sony Honda Mobility takes to the stage 4. SOUNDBITE (English) Izumi Kawanishi, President and COO of Sony Honda Mobility: "In three years since we established Sony Honda Mobility, the automotive industry has seen diverse evolution and growth. At Sony Honda Mobility we are evolving mobility into an interactive experience. Our brand AFEELA is built on a vision to redefine the relationship between people and mobility." 5. Various of AFEELA 1 model on display 6. SOUNDBITE (English) Izumi Kawanishi, President and COO of Sony Honda Mobility: "We are advancing the development of our ADAS, AFEELA Intelligent Drive. AFEELA Intelligent Drive will enhance the VLM, Vision-Language Model, to elevate our End-to-End driving solution from Level 2+ to Level 4 equivalent. Specifically, we are constantly reviewing sensor devices and layouts, further improving computing power, and making our End-to-End Driving AI stronger." 7. Wide of newly unveiled AFEELA Prototype 2026 being driven on to stage 8. Various of AFEELA Prototype 2026 on stage 9. SOUNDBITE (English) Yasuhide Mizuno, Chairperson and CEO of Sony Honda Mobility: "This prototype is our new approach to expanding availability. We have shaped a model that brings joy and expands space to meet you and your needs while staying true to the essence of AFEELA." 10. Various of AFEELA Prototype 2026 on stage 11. SOUNDBITE (English) Eric Lempel, Senior Vice President at Sony Interactive Entertainment: "With a dual sense controller and a good network connection, AFEELA becomes another way you can pick up and play the games you love. Just like every other remote player experience, this is the console in the car. You are playing the games you already own through streaming. It's those moments when you have some downtime in your car, or you are waiting to pick someone up, or if you want to keep passengers entertained on a very long road trip. For us, this is a meaningful example of how the PlayStation experience can extend beyond the living room in ways that feel natural and useful for gaming fans. We hope players will enjoy the new way to access some of the best games this generation has to offer, including 'Astro Bot,' God of War: Ragnarok,' and 'Ghost of Yotei.' 2026 will be one of the best years yet for players, with highly anticipated games, like 'Resident Evil: Requiem,' 'Marathon' and more launching very soon." 12. Mid pan of AFEELA 1 car 13. Various of audience STORYLINE: LEADIN: Playing PlayStation games during downtime in an electric car could become part of the modern travel experience under plans set out by Sony Honda Mobility for its first production vehicle, AFEELA 1, which is scheduled to begin customer deliveries in the United States later this year. The company also presented a new prototype at the CES technology show in Las Vegas, as it hopes to combine carmaking with software, AI and in-vehicle entertainment. STORYLINE: This car is the AFEELA 1. It may resemble many of the electric cars now appearing at technology shows like CES, but it is the result of a collaboration between Sony Group and Honda Motor, bringing together consumer electronics, software and automotive manufacturing. Find out more about AP Archive: http://www.aparchive.com/HowWeWork Twitter: https://twitter.com/AP_Archive Facebook: https://www.facebook.com/APArchives ​​ Instagram: https://www.instagram.com/APNews/ You can license this story through AP Archive: http://www.aparchive.com/metadata/youtube/6db158c11650475c894054abc4a67979

Added 6 Sept 2026