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The Equator Is A Glimpse At The Future Of Ford — RedlineArchive
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The Equator Is A Glimpse At The Future Of Ford

WiLL
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The Ford Equator might be a Chinese market-only model for now, but it's the global debut of Ford's latest design language. Let's see what the future of Ford will look like! Follow us! IG: @wheelsboy_auto FB: https://www.facebook.com/WheelsboyGlobal

About WiLL

The WiLL brand was a marketing approach shared by a small group of Japanese companies who decided to offer products and services that focused on a younger demographic from August 1999 until July 2004 in Japan. The companies that participated were the Kao Corporation, Toyota, Asahi Breweries, Panasonic, Kinki Nippon Tourist Company, Ltd, Ezaki Glico Candy, and Kokuyo Co., Ltd.. Toyota also engaged in a similar "youth oriented" approach in North America, with the Project Genesis program. This sele...

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Added 20 Sept 2026

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